Tuesday, August 14, 2012

Have Facebook, Twitter and Smartphones Killed Off The Traditional ...

Here are three quick questions for you.

  1. When was the last time you went on holiday?
  2. Did you post updates on social media sites to your friends and family back home?
  3. Did you send a traditional holiday postcard to friends and family back home.

Well if you are anything like me then you will certainly update social media sites and it would never, ever, cross your mind to go into a shop and buy a postcard.

I used to send postcards many years ago but I honestly can?t remember the last time I have done so.

Now it seems that the proliferation of smartphones with inbuilt cameras and the ease of uploading images to social networking sites means that this has become the preferred method of keeping in touch with those back home.

Many now think of postcards as terribly old fashioned, too slow, too time consuming or perhaps all three and new research shows that only one in six holidaymakers now send postcards when they go abroad.

Nearly half of the 2,000 people surveyed said they had never sent a postcard ? preferring to text, call or use Facebook instead.

Sending text messages is the biggest cause of the decline of the postcard, with more than half of people (60 per cent) surveyed using texts as a way to keep friends and family updated.

Phoning home is the second most popular way to stay in touch, while a third of holidaymakers (34 per cent) use Facebook and 29 per cent choose to e-mail loved ones about their travels.

O2 Travel, which carried out the research, says sun-seekers will continue to use Facebook and Twitter, access their e-mail and share photos, all while soaking up the sun.

Sally Cowdry, marketing and consumer director at O2, said: ?Smartphones allow holiday makers the opportunity to take their social lives with them with the ability to keep up to date and instantly send personalized pictures and messages to friends and family.?

Via: Daily Mail

Source: http://www.yourgadgetguide.net/have-facebook-twitter-and-smartphones-killed-off-the-traditional-holiday-postcard/

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